Planet Leadership
Planet Leadership
Personify Marketing
Episode 33: Strategy for Small Nonprofits, with Sarah Olivieri
32 minutes Posted Jul 15, 2020 at 1:00 am.
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Show notes

Sarah Olivieri is a nonprofit business strategist, #1 International Best Selling Author, and former Executive Director. She has been featured on over 30 podcasts and is the creator of the Impact Method™ – a framework that helps nonprofits simplify their operations, build aligned teams, and make a bigger impact without getting overwhelmed or burning out.

Sarah received her BA from the University of Chicago with a focus on globalization and its effect on marginalized cultures and holds a master’s degree in Humanistic and Multicultural Education from SUNY New Paltz.

As the founder and heart behind PivotGround, Sarah helps nonprofits make a big impact with relative ease.

What you’ll learn about in this episode:
  • How a lot of nonprofit organizations are coming to Sarah for assistance with strategic planning to better adapt to the realities of the pandemic
  • Why many of the pieces of fundraising advice don’t typically apply to smaller organizations just starting out, and why building a circle of major donors is key
  • How engaging your employees to encourage small Facebook fundraisers on their birthdays can be a powerful way to get many small donations at once
  • Why the for-profit industry has set an excellent example of how to create membership programs that are creative and offer value
  • Why you should begin streamlining and systematizing your processes, including delegating or using smart automation
  • Why limiting yourself to certain demographics and social groups only holds you back, and why authenticity is the key to speaking to all age groups
  • Why creating new opportunities for members to engage with and get involved with your organization is the secret to attracting millennials
  • Why it is important to get away from the events fundraising model, and why donation shouldn’t be a transactional event but should be about participation
  • Why agility and robustness are the most important factors for organizations navigating the increasingly frequent world-changing challenges
  • Why nonprofits should not be averse to taking risks, and why a willingness to take risks is the cornerstone of innovation
Additional resources: Additional resources from Wild Apricot: