Your core offer is the gateway into your service, and as such getting into the nitty gritty about the pro's and cons of what you offer is a smart move 

In this episode I talk about the pros and cons of offering a 'free consult' as a core offer, and how you position it

If you are interested in having my help in establishing a core offer for your service, check out my 5 day challenge over at liffthebar.com/5dc