Owning Your Legacy
Owning Your Legacy
Laurette Rondenet
Rebranding a Family Business: Meryl Kennedy’s Startup Journey to Retail Success
49 minutes Posted May 6, 2025 at 12:00 pm.
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Meryl Kennedy, CEO of Four Sisters Rice, is reshaping the future of farming with family, sustainability, and purpose. In this episode of Owning Your Legacy, Meryl shares how she transformed her father’s commodity rice operation into a nationally recognized consumer brand—while redefining leadership in a male-dominated industry. From launching a cutting-edge rice mill at 21 to securing shelf space in Walmart and Kroger, Meryl’s journey is a powerful example of what happens when legacy meets in...