Outthinkers
Outthinkers
Outthinker
#149 — Adam Brotman: Building the Mindset of an AI‑First CEO
39 minutes Posted Oct 7, 2025 at 12:00 pm.
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Adam Brotman is the former Chief Digital Officer of Starbucks and Co-CEO of J.Crew, and co‑author of the e‑book AI‑First: The Playbook for a Future‑Proof Business and Brand. At Starbucks, he helped create one of the most admired digital customer experiences in the world and was named Chief Digital Officer of the Year. Today, as co‑founder of Forum3, Adam helps executives navigate the next era of business transformation—one where AI is no longer optional, but foundational. Over the past two ye...