We're back with a minisode! Iris takes a dive into the controversial iOS 14.5 update and what it means for advertisers in the outdoor industry. If you start to see changes in your social media ad campaigns, this is why! Tune in to find out what's happening, what the impacts will be, and what you can do about it.
 
Deeper information:
<a href='https://www.facebook.com/business/help/331612538028890?id=428636648170202'>Facebook for Business on How iOS 14 May Affect Your Ads and Reporting</a>
<a href='https://bgr.com/tech/ios-14-update-app-tracking-transparency-facebook-percentage-5924882/'>BGR on How Anti-Tracking Is Hurting Facebook</a>
<a href='https://www.adlucent.com/blog/apples-ios-14.5-update-how-advertisers-can-prepare-for-the-impact'>Adlucent on How Advertisers Can Prepare</a>
<a href='https://www.fastcompany.com/90633965/ios-14-5-tracking-opt-out-rate'>Fast Company on Stats For Tracking Uptake</a>
 
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Mountain Hardwear Director of Marketing Matt Burbach on Authentic Brands and the Future Of Work

This is sort of a business podcast, but it’s really about interesting, successful people who have designed their lives to thrive outside of the corporate box we’ve been put into. This one is for the rebels, the creatives, and the reluctant leaders. This is for people who dare to live + think outside, by design. Grab a helmet and buckle your boots because we get deep.

The host: My name is Lisa Slagle, and I’m a creative director, writer, and human woman dedicated to having as much fun as possible while creating meaningful, impactful work along the way. I love talking to people, asking big, existential questions, and exploring the intersection of storytelling and culture. For the last 14 years, I’ve owned a creative agency called WHEELIE, which I started from a clapped-out laptop and some soggy business cards that I used to hand out on chairlifts. It grew into a thriving company full of awesome humans, and I’ve gotten to meet and work with thousands of amazing creatives, marketing teams, VPs, CEOs, athletes, and entrepreneurs. I think the human experience is extraordinary, and this podcast features people who know how to design fun, interesting, creative lives on their own terms.