Lou Casados III is an Account Executive at ChannelAdvisor. In this episode, we talk about something pretty unique for the podcast: how to become a strategic advisor. In other words, how do you get prospects to see you as a resource instead of a salesperson? We dig into how he approaches cold outreach, sequencing, and multi-threading into enterprise accounts.

Connect with Lou on LinkedIn here and check out ChannelAdvisor.

Resources mentioned in the episode:

Think Outside the Script Summer Virtual Tour

https://tour.blissfulprospecting.com/

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Show Notes Page

https://blissfulprospecting.com/podcast

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Become a Think Outside the Script Member

https://community.blissfulprospecting.com/