Open Mic
Open Mic
Centrifuge Media
Introduction to Centrifuge Media
1 hour 3 minutes Posted Nov 16, 2021 at 9:46 pm.
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On this first episode of the show, we're kicking things off with a complete introduction to the show, the company, but more importantly, our vision for our company and the role thought leadership and important, difficult discussions will have in moving our industry forward. Host Daniel Litwin, Voice of B2B, talked with the Centrifuge Media Leadership Team: Brian Rivers, CEO, Steve Welch, Director of Creative Services, and Jack McDonald, Director of Corporate Strategy.

As leaders in the verticalized live events space, we couldn't have developed our portfolio of successful industry-specific projects and happy clients in the Life Sciences, Pharma, and Biotech industries without a dedication to understanding the nuances of today's live events, start to finish. We've created a company with touchpoints across the entire life cycle of an event, consulting on staging and event branding and developing set design.

The company launched in 2005, and there have been a lot of crucial moments that have defined our success. Rivers launched the company when he found a niche in the market that was lacking. They faced their first hurdle in 2008 when the economy tanked, but they learned a valuable lesson.

"The silver lining for us that at a very early stage in our development learning how to adapt and pivot," Rivers said. "For us, 2008 and the banking crisis and a recession certainly taught us a lot about how to make sure we're more readily prepared."

Listen to hear more about the podcast, the company, and where we're headed in the future.