It's much easier to sell to an existing customer than to try to get a new one... yet so many businesses spend so much time and resources on marketing and sales, and not enough on customer experience. If you're struggling to create a great customer experience or don't yet appreciate the value of a good customer experience, this interview with Tema Frank will go a long way to helping you. Topics discussed during this podcast include; The number one mistake businesses make when it comes to customer experience What should you do if customers are saying negative things about your business on social media? What are the warning signs that there are customer experience issues And much more! You can play this session of the podcast here: Your browser does not support the audio element. Websites referenced during the podcast: Here's a timeline of the topics discussed during the podcast: P.S. If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast. Help them find it. Click here to rate and review the podcast in iTunes. Those people will appreciate it, and you’ll feel great about yourself.