Jolene Lum is the co-founder of Urban Tiller, a next generation farm-to-table agribusiness, founded in 2020. They work closely with local farmers in Singapore to deliver fresh produce to customers within hours of harvesting. They have expanded operations to Hyderabad in India in December 2020, and hope to bring value-added services and support to smallholder and new-age farmers in the region as they grow.

Key points of this episode:

Building a local produce ecosystem

Thinking about food in land scarce Singapore.

A different way of looking at jobs and careers.

Questioning the true cost of growing food during Covid-19.

Who cares and whose jobs would pay them enough to care?

Passion as a mix of care, emotional connection and curiosity

Support community keeping the entrepreneurship journey going

Challenges of being a young founder

How do you align what people care about as an entrepreneur?

Check them out at https://urbantiller.com/home and get your fresh greens!

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