In this episode, Joao Andrade, co-founder of One Hundred Group, discusses his remarkable journey from biotech and health tech entrepreneurship to launching a global trail running series. Joao opens up about two life-changing incidents: a bout with dengue fever and a heart arrhythmia during a trail race in Italy, which led him to reevaluate his fast-paced lifestyle. These experiences, he explains, were pivotal in shifting his approach to business and life, emphasizing the importance of balance and intuition.Joao details the vision behind One Hundred Group—a global championship for ultra-endurance athletes, focusing on 100-mile, 200-mile, and 100K distances. He contrasts his top-down approach of launching an international series with the organic growth of other race organizations like UTMB. Joao also reflects on his experience pitching on Dragon’s Den, where he secured investment, and the challenges of securing venture capital in a post-pandemic world.The episode offers insight into balancing entrepreneurship and endurance sports, with Joao sharing lessons on resilience, overcoming challenges, and his plans to elevate trail running to a global stage. His passion for both business and running drives the conversation.https://www.linkedin.com/in/joaoandradeultraceo/Timestamps:((((((((((((–Brought to you by Lecka Nutrition (www.getlecka.com)Follow Us On Twitter: @OneMoreK_ Follow Us On Instagram: https://www.instagram.com/onemorek_Subscribe To Our Newsletter: www.onemorek.comReach Out: [email protected]Watch On Youtube: https://www.youtube.com/@OneMoreK_Available on Apple Podcast, Google Podcast and Spotify. –Hit the review button, subscribe and be part of our community. Thanks, Ned & Markus