In this episode of the On The Rail podcast, we are joined by Carol Timke who discusses the Midwest Cash Incentive Challenge (MCIC) for Midwest horses, exhibitors, and owners. Carol shares her extensive experience in the horse industry, talks about the objectives and origins of the MCIC, and highlights the unique aspects of this inclusive program. The conversation covers various topics including the combination of different horse breeds in the MCIC, the importance of promoting non-pro and amateur participation, class offerings, and the role of sponsors in making the program a success. Carol also touches on the viability and expansion of the MCIC, the challenges encountered, and the rewarding process of creating a community-focused horse showing environment.