Kung hei fat choi! Did you know that the phrase “Gong Xi Fa Cai,” which we use in various Chinese languages every Lunar New Year is literally a wish to become rich? As we ring in the Year of the Snake, we talk to Gerik Chua, the Vice President of Operations of the iconic Eng Bee Tin brand about the hard work it takes to build a Tsinoy business empire, how food has played an important role in bridging the Chinese and Filipino cultures, and what their brand's legacy is as it's handled by the fourth generation of their family.

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