Are we qualified to speak on the reasons behind and implications of Amazon's explosive success in recent years? Probably not. But what we lack in credentials we make up for in ~hot takes~ and banter. In this episode we dive into the nitty gritty of what influencers gain from plugging products on their "Amazon Storefront" and how Amazon has tapped into a new form of marketing through this feature, among others. As usual, we go broad and discuss the company in general, its unique relationship with TikTok, and our opinions on it. Hope you enjoy!
 
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Music: Eternal Springtime by | e s c p | https://escp-bandcamp.com Music promoted by https://www.free-stock-music.com Attribution 4.0 International (CC BY 4.0) https://creativecommons.org/licenses/by/4.0/

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The Kardashians

Any sweeping social media trends making you do a double-take?... The Not Your Friends podcast is dedicated to breaking down current online trends. Hosted by long-time best friends, Claire Backner and Sabina Chackerian, we are here to share our unsolicited weekly takes about WTF is going on with influencer culture and our personal experiences navigating the increasingly monetized world of staying trendy. 

New episodes posted on Mondays! Support this podcast: https://anchor.fm/sabina-and-claire/support