AM and several articles about CEOs waking up at the crack of dawn but this episode goes into the science behind why waking up very early could be a benefit to certain people, and why it is a horrendous idea for others. It has something to do with a concept called “chronotypes” and like how everyone should have a different diet, everyone should have their own sleep schedule based on their unique biological clock. We quote some scientists way more knowledgable than us on the subject and break down why influencers (and non-influencers tbh) try to perpetuate propaganda online in the first place. So if you feel bad because you slept in until noon again, fear not because this latest episode is just for you!