On this episode I talk about the business, cultural and marketing takeaways from both the Fyre Festival documentaries that are currently the main topic of water cooler discussions at the moment and evaluate how Billy McFarland looks like a college kid and depressed middle aged man hitting the sauce at the same damn time.  We also cover the recent terrible financial decision that I almost made a couple weeks back regarding throwing down 6k to join a program that teaches you how to game Google Business Page's system and create an optimized lead generation website that you "lease" to small businesses like pool cleaning in leaf blowing in targeted markets. The deep dive analyzing how marketers pray on our emotional vulnerabilities with psychologically triggering offers that can (almost) work even towards the best of BS detectors if the timing is right. I get specifically into why I backed out at the last second and whether or not I think these types of programs are actual "scams" or not.

Have a request, comment, hate rant? Ever get duped by an overly expensive marketing or sales program? Hit us up! 

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