Touré Ali, Columbia Records' Associate Director of Digital Marketing, comes to us with two soon-to-be superstars with the DMV’s own Joony, as well as the Kanye co-signed KayCyy. We hear a modern take of classic sounds from Swsh &amp; Lou Val, plus fresh, progressive offerings by Fredwave, boyband, and more. 
 
01 <a href="https://www.youtube.com/watch?v=VRxgOcOtPG0">"Do You Don't" by Swsh </a>
02 <a href="https://www.youtube.com/watch?v=asoGR26VWlI">"Drifting In Tokyo" by Joony</a>
03 <a href="https://www.youtube.com/watch?v=AVvV-H3Lnvs">"OMF" by Fredwave </a>
04 <a href="https://www.youtube.com/watch?v=L8xl4QmkHCI">"Eternal Sunshine" by Lou Val</a>
05 "<a href="https://www.youtube.com/watch?v=aHPlrgy4ZAg">South!" by Kezia ft. Nayana IZ</a>
06 "<a href="https://www.youtube.com/watch?v=9F-mwXAthdI">Hold You Up" by Kaycyy </a>
07<a href="https://www.youtube.com/watch?v=z8m2D34j02k"> "SURE!" by boyband</a>
08 "<a href="https://www.youtube.com/watch?v=aGphQndzrH4">Como si nada" by Kora</a>
 
Photo: Dean Majd
Design: Michael Brennan
 
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NOT 97 is a home for discovering new music from talented, under-the-radar artists around the world. Biweekly episodes feature intimate conversation with rising artists from around the world, as well as exclusive in-studio live performances. Season Ten of NOT 97 will include a range of artists from Amindi, to FELIX!, Shae Universe, and more. NOT 97 is produced in partnership with The Orchard & Human Re Sources.