<p>In episode 7, Michael Paladino with his experience as VP of Sales at PandaDoc, joins Paul De Barros to discuss how he started out working hard - and the day after college graduation he was working at the back office of the local pavement company. They cover how he handled growth challenges and cost vs production focuses at PandaDoc. Turning to Investing and Wealth - they dive into Michael’s home purchase, starting a family, and all the luck involved with picking a Startup and experiencing a “Tender” offer as the company raises a next round.</p>

Episode 8: Brendan Short CEO of Groundswell

New Technique is an interview show and blog where we seek out a candid look at the background and the makeup of elite operators of SaaS software companies and businesses. 

The content should appeal to both early stage and later stage Founders, as well as seasoned operators. 

We sit down with CEOs, VP of Sales, AEs, and more - where we look at how they got to where they are and what helped them along the way. 

We cover Investing, Side Hustles, and Hobbies, but focus primarily on Sales, Go to market, and specifically in season 1: trends like Product Led Growth (PLG) and what it may mean.