Nesian Footy
Nesian Footy
ABC Radio Australia ABC Radio
Content creation changed Lima Sopoaga’s life in the best way possible
54 minutes Posted Aug 24, 2026 at 6:00 am.
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Media is becoming its own beast in sport, with plenty of people wanting to get involved. But we’re now starting to see players feed back into sports media after hanging up the rugby boots. Last time we had Samoan Cook Islands rugby international Lima Sopoaga on Nesian Footy, he was just getting started in media. Now, almost a year later, taking that leap of faith and pushing himself to get his content out there has completely changed his life. He joins us from South Africa, where he’s working with the All Blacks to create content during a pretty historic time in rugby history; and says he feels even prouder now than he did when he was playing for the All Blacks.
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