NACDA Podcast
NACDA Podcast
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A New Era in Collegiate Athletics: How New Name, Image, Likeness (NIL) Rules May Transform the Profession
58 minutes Posted Oct 27, 2020 at 9:45 pm.
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Original air date: October 27, 2020

Name, Image, Likeness (NIL) as a concept isn’t new to the sports world. However, for collegiate athletics, allowing student-athletes the ability to monetize these rights is a new frontier. The impacts of this impending shift in approach will be widespread as NIL will touch areas such as compliance, recruiting, education, fundraising, and corporate partnerships. This session walks attendees through where things currently stand, what the future looks like, and how to prepare your athletics department and student-athletes for this new era. Speakers: Oliver Luck, Advisor & Sports Business Leader, Altius Sports Partners; Casey Schwab, Chief Executive Officer & Founding Partner, Altius Sports Partners.