MTM Visionaries
MTM Visionaries
Marketers That Matter
PepsiCo and Claire’s CMOs Steer Iconic Brands into the Future
29 minutes Posted Sep 13, 2023 at 11:00 am.
0:00
29:04
Download MP3
Show notes

It’s hard to keep iconic brands fresh. However, in this episode on Visionaries, Kristin Patrick, EVP and CMO at Claire’s, and Mark Kirkham, SVP and CMO of International Beverages at PepsiCo, share their secrets to success. With a shared passion for marketing efficiencies that keep brands fun and relevant for today’s consumers, they will leave you feeling inspired throughout the entire conversation. From creating platforms geared towards Gen Z and Gen Alpha to keeping their teams unified and aligned with a servant-leader mindset, here’s what they had to say on Visionaries and how it could impact you and your teams.

ABOUT VISIONARIES

The Visionaries Podcast is recorded from MTM’s Live Visionaries show on Zoom and hosted by Lisa Hufford, Founder of Simplicity Consulting, a 24 Seven Company. It airs monthly.

CREDITS

"Visionaries" is brought to you in partnership with The Wall Street Journal and our parent company, 24 Seven, which specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click
here.

FOLLOW US!