MTM Visionaries
MTM Visionaries
Marketers That Matter
Warner Music Group and Amazon Music Marketing Leaders Discuss The Power of Fandom
27 minutes Posted Apr 13, 2023 at 2:00 pm.
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Show notes
Fandom is more than a term; there’s an incredibly complex art and science to it. In this episode featuring Visionaries, Danielle Lee, President, Warner Music Artist & Fan Experiences at Warner Music Group and Kelley Walton, Head of Brand, Product & Integrated Marketing at Amazon Music, we uncover the power of fandom and how marketers can emphasize the humanity behind a strong creator-fan relationship. Note: This episode was marked explicit for one use of explicit language at 16:54FOLLOW US! Find us on LinkedIn & Instagram