How do you hack the YouTube algorithm? Tom Martin joins the show to teach us everything he knows about YouTube SEO and do a live teardown of Matt's Swim University YouTube channel. Tom is the YouTube mastermind behind several multi-million subscriber YouTube channels, including BBC's Mr. Bean. He shares strategies for getting viewers to binge watch your videos, designing thumbnails with great click through rates and increasing the total watch time on your channel. If you're looking for a step-by-step guide to YouTube SEO and growing a channel to Mr. Bean-level proportions, consider this episode your hands-on tutorial. Enjoy!

P.S. Tom was generous enough to offer a few YouTube intro course to MoneyLab listeners at VidPro.com/MoneyLab. Thanks, Tom!

P.P.S. Follow along with Matt's YouTube Optimization experiment here: Moneylab.co/Youtube-Optimization