On another solo episode this week. I suggest five things you can be doing to make the most of this quieter time to set it up your business for a prosperous year ahead.
In this episode I cover:

 •Looking at new ways to build your email list
 •Why just a 'newsletter' doesn't cut it anymore
 •Creating a valuable exchange for your opt-in
 •Avoiding barriers and making it easy for people to subscribe to your list
 •Creating short form opt-ins that are designed to solve a problem for your customer
 •Using this down-time in your business to connect with your existing clientele
 •Appealing to two different client bases.

Register for our upcoming free interactive online training The 7-step method to motivate prospects to choose YOU over your competition here
Links mentioned in the podcast

 •Free Webinar: The 7-step method to motivate prospects to choose YOU over your competition
 •Course9

20. Masterminds as a business model with Jay Fiset

Mel Telecican helps you navigate the myriad of ways individuals and business can leverage, productise and monetise knowledge and business data. Mel investigates the opportunities to uncover the obstacles, benefits and results experienced by people who have done it themselves for their own or other’s businesses.

Monetising Knowledge the podcast, was born out of a need to discern the best approach to ‘work smarter and not harder’. To do that, Mel speaks with experts in their fields to talk about licensing IP, app development, video marketing for conversion, content marketing, online courses, pricing psychology, affiliate networks, media, podcasting, events/retreats/conferences, membership sites, masterminds, product development, speaking/pitching, webinars, audiobooks, quiz/diagnostic dev, blogging, vlogging, even software development.