In this episode, Per Rotzius, e-Commerce Advisor, and Ulrik Lilius, Senior Business Advisor at Avensia, discuss how to Digitize, Understand and Optimize complex Sales in B2B. 

Tune in to gain valuable insights from Per Rotzius and Ulrik Lilius on how to stay ahead and manage the changing market of B2B, and learn how to expand and bring value to your business. Discover these tips and much more to help you understand and succeed in the world of B2B in modern times.