In order to be successful as an advisor, you need to be able to:

1. Prove you're worth hiring for your knowledge in the first place
2. Reinforce why you're worth listening to after they hire you

If you have difficulty selling advisory services, or if clients stop listening to your advice during your engagements, it might be due to one of the three things I talk about in this episode.

Give it a listen and share with a friend who might benefit!

—k