Jason Smith is the founder of Fit in Midlife — a coaching platform helping people in their 40s, 50s, and beyond rebuild their health, strength, and self-confidence.

In this episode, Jason shares how he went from a burned-out corporate consultant with high blood pressure and depression to a fit, energized entrepreneur leading a global coaching brand. We explore how he found purpose through fitness, grew a loyal following on social media, and turned his story into a thriving business — all after 50.

We also talk about:

• The mindset shift that started it all

• How to train effectively in midlife

• Building a brand from scratch without fancy tech

• Growing an Instagram following from 500 to 200K+

• Launching a fitness app with purpose, not hype

Whether you’re starting over or scaling up, this episode is packed with real talk and hard-won wisdom.

Follow Jason:

Instagram: @fitinmidlife

Website: fitinmidlife.com

Follow me:

Instagram: @sam_vannuffel

LinkedIn: @samvannuffel

Website: clientrevolution.co