Million Dollar Agent
Million Dollar Agent
John McGrath, Tom Panos & Troy Malcolm
Underquoting, Overpricing & Vendor Conditioning
31 minutes Posted Jul 28, 2025 at 7:00 am.
Introduction: A Decade of Podcasting
Defining Underquoting in Real Estate
Three Types of Problematic Pricing
How to Have Honest Pricing Conversations
Using Buyer Feedback to Guide Pricing
Perfect Dialogue for Price Alignment
Market Update and Final Thoughts
0:00
31:54
Download MP3
Show notes
Send us Fan Mail Underquoting is under increasing scrutiny in Australia, with regulators cracking down on misleading pricing tactics. In this episode, Tom Panos, John McGrath, and Troy Malcolm dive into what underquoting really is, why it happens, and how ethical agents can avoid it. They explore three common pricing pitfalls: lack of product knowledge, deliberate deception, and good agents being pressured by dodgy competitors. More importantly, they offer real-world strategies—like early bu...