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Welcome back lovelies,
And today's podcast episode of the desktop vanity we will be talking about cautionary beauty trendThat have enter the beauty stratosphere.
Ones that I find myself mildly concerned about as a Industry professional since 2021
Let's go ahead and begin the show notes.
After heavily researching all the different trend predictions and wrap ups across Pinterest TikTok YouTube etc. And even Google search inquiries through Google analytics I have been able to conclude that there are a handful of suppose trends that I predict Will happen.
Along with the potential worries that come with it as I do believe some have the potentially be problematic in nature whether it's for protecting or discriminating against protected communities, something that rubs me the wrong way, a little annoying or otherwise fascinated.
One might look forward to at least one or two of these but I found it quite imperative that we think critically on the state of beauty. And how it relates to power and policy. Cause just like art beauty and itself is political and we find it unnervingly a way to silently communicate status, agenda and rhetoric.
We refer unceremoniously to Charlotte Tillberry scandal vacation of their marketing with lipstick gate, we also see this with Nikki tutorials brand which, did in my opinion, another version of this scandal-ification I found more tasteful because it ended in a solution.
They are two sides of the same coin, a different airbrush pedal of a poppy flower.
What involves the scandal of marketing? And what causes it to be tasteful or in poor taste?
The secret is the Y and the solution if it's become obvious that they are fixing a mistake that otherwise was either an oversight or something that inherently was inconvenient or unsealable cause and effect.
And overall ends with a solution to a consumers needs rather than the end to a story or mystery.
We also discussed consumer fatigue with everything from hyper Garamond fragrances, to ingredients like vitamin C AK absorbed acid and niacinamide which has started to sensitize people with a more youthful skin type.
We see new other trending skin hair ingredients into the villa that formulas seem to not be tired of yet. Including vitamin C alternatives to add, Alec acid, and Trumilla a mushroom that can hold its weight 5 to 10 times in water. Causing it to be an effective hydrating agent.
Another thing I left out of the podcast episode, was I believe that the gap of quality between drugstore and high-end skin care is shortening rather than lengthening. We're now the surplus of science and ingredients are becoming worldwide spread. Allowing for products of a variety of different prices to be incredibly similar and quality and effectiveness. Basically drugstore is stepping up their game-they have the ball and they're running with it. Well luxury beauty or double $ Brands might be stalling but where else can they go
“if they're already up at the top?” Is probably the philosophy most of their teams have
A lot of indie brands are creating more unusual experimental fragrances and we're noticing a small decline and heavily Garamond sense that are not reminiscent but without interpretation a sugar cookie. As a brand move towards experimental fragrance to come in the market they rely on collectibility as their main market value.
To add in full force I'd like to talk about hair care trends like semi permanent braids, categorized as elven braids-as Pinterest has been"In the wrap up saying that unusual braided hair reminiscent of fairytales would make its way into the stratosphere and potentially be semi permanent. Allow the people to keep these braids in their hair for days-and have the beachy braided hair be a statement to a little black dress.
However to add to the discussion previously from the podcast episode I find it imperative for us to keep in mind the potential sphere of appropriation. Could this potentially be a snowball effect where we will accidentally roll our way down a hill to the one thing we swore to hate in the beauty sector.
Along with hyper pigmented and multicolor blushes we see a rise in the want for gauges and tooth gems unusual hair care clips and accessories. And an overall maximized approach to wearable jewelry while minimalistic approach to skin care and make up.
However we see in full force but subtly and quietly 2016 make up coming back with now a clean girl twist creating a new era of cool girl make up that is effortless simple but makes a statement and is quite easy to do with either a statement or statement eyes and a very healthy glowing skin base.
As a sign of I hope my extra details make listening to this more relax podcast episode much more enjoyable than it always is.
I find imperative that we keep interacting with these BD trends as they might be a solid foundation to where society is going, for example we're seeing skinny culture and die culture make its way back with the body positivity culture and ideology staying in the 2010s. Which makes it clear that it didn't feel like a movement anymore it just was a trend. Along with the Garmont and food with tips and media it's almost like we can see it on our body but we can't have it in our body.
Problematic beauty trends is an untold source for understanding the potential dangers to look out for in the beauty and political stratosphere.
Sincerely yours and always,
Mila
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