Are you familiar with "customer journey mapping" and collecting the "voice of the customer"?  If not, these are both critical tools for startups to succeed in understanding their customers to build longer-lasting and sustainable partnerships. 

In this episode, you will hear Jared Orr, a seasoned Customer Success Manager (CSM) and founder of the "Customer Success Whisperer" Blog discuss:

1. Some ways companies may believe they understand their customers, but are falling short of   really understanding their customers’ needs?

2. Explain customer journey maps and why every start-up should make them a priority. 

3.  Leading practices around creating customer journey maps 

4.  Tips around what to do and not to do when aiming to provide a "Legendary Customer Experience"

5.  Advice to founders for understanding their customers and defining a product-market?

If you have questions for Jared, please find him on LinkedIn at https://www.linkedin.com/in/jaredsorr

Check out the Customer Success Whisperer Blog at www.cswhisperer.com 

If you have ideas for Podcast episodes, please email Jim Buscaglio at [email protected] or add me on LinkedIn (https://www.linkedin.com/in/jimbuscaglio).

Follow us on Spotify at https://open.spotify.com/show/6bT3xk3dKS5uQYXeVc1i0w

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Listen on iTunes https://podcasts.apple.com/us/podcast/microadvice-podcast/id1536424275


https://youtu.be/Ix9fhoqyqxI

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