The MicroAdvice Podcast hosts Morgan Pottruff.  Morgan currently serves as a Sales and Customer Success leader for Encore Event Technologies. Additionally, as a lifelong musician and longtime freelance consultant, he runs his own consulting firm, 2 Lions Audio, whereby he creates and delivers training content on audio technologies.

In this episode we address how enterprise software relates to famous musicians, and the tools they use to be successful.

You will hear:
1. Keys for successful software adoption,
2. How CSMs can serve as coaches to their customers, and ways to make their customers successful,
3. Tips around workflow, what works and what does not when either writing music or building expertise using enterprise software,
4. The importance of a solid customer education strategy, and
5. Much more from sports to Electronic Dance Music production, and how it all ties back to building your craft in delivering a superior customer experience.

If you have questions or would like to connect with Morgan, please find him on LinkedIn (https://www.linkedin.com/in/morgan-pottruff).

Check out www.morganpottruff.com to see his portfolio.

If you have ideas for Podcast episodes, please email Jim Buscaglio at [email protected] or add me on LinkedIn (https://www.linkedin.com/in/jimbuscaglio).

Follow us on Spotify at https://open.spotify.com/show/6bT3xk3dKS5uQYXeVc1i0w

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Listen on iTunes https://podcasts.apple.com/us/podcast/microadvice-podcast/id1536424275


https://youtu.be/Ybmi-RVS50E

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