If you lead, own or work in a customer facing role at a small or mid-sized business considering using Customer Relationship management (CRM) tools, listen to this Podcast.

MicroAdvice E006 - Using Customer Relationship Management (CRM) strategies and tools to deliver superior customer service

Hear Pallavi Agarwal, Founder and President of Kander a CRM strategy consulting firm in Washington D.C. discuss the following:

1. Trends you are seeing in the CRM industry today. 

2. How young companies can employ a comprehensive CRM strategy across teams from start. 

3. How customer-facing teams draw upon CRM tools to provide superior customer service. 

4. Challenges to avoid around the CRM strategy as companies grow and scale.  

5. When companies should start to invest in CRM tools.  

https://www.youtube.com/watch?v=5MhIgqgjk4o

#Customersuccess #CX # Customerexperience #CRM #Smallbusiness #Strategy