Metadata Matters Podcast
Metadata Matters Podcast
GrayMeta
Episode 5: Metadata & Marketing Content
16 minutes Posted Dec 4, 2020 at 8:35 pm.
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This week we interview Elisabeth Knulst, a Marketing Operations Consultant and owner of EMM Consultancy. EMM Consultancy provides specialist services for customers to help them improve marketing efficiency and effectiveness. In this interview we talk about practical ways of organizing metadata and using machine learning generated metadata to enhance search & discovery and increase the efficiency of marketing operations.