This week, we sit down with James Wallis, Head of Marketing for NatWest Group, home of award-winning campaigns such as Backing Business. After 11 years at NatWest, James discusses his opinion on employee tenure as well as sharing tips for perfecting the creator selection process and insights into future trends in the influencer marketing industry! All views expressed are James' own. <hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

Simon Squibb on how personal brand is more powerful than ever

Welcome to Voices of Influence, a podcast created by Influencer. In a world where creators and their audiences shape culture, and the media and advertising world is evolving faster than ever, Voices of Influence is about the people driving that change. From creators and founders to media leaders, trailblazing brands and industry insiders, these voices shape the future. Voices of Influence explores creative risks, pivotal decisions, and career-defining moments. Expect honest conversations about growth, ambition, and the shifts transforming how we connect, create, and communicate.﻿ Hosted on Acast. See acast.com/privacy for more information.