This week we sit down with Isobel Selby, Head of Social and Influencer at the INKEY List, the viral skincare brand that is making luxury accessible. Isobel gave us her top tips for a high performing creator campaign, including using influencer marketing as a social listening tool, using creators outside digital advertising, and relying on creators as the experts in their field.&nbsp;<hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>

[Mentors] Staying Power: Navigating the Fashion Industry with Free People's John Sadeghipoor

Welcome to Voices of Influence, a podcast created by Influencer. In a world where creators and their audiences shape culture, and the media and advertising world is evolving faster than ever, Voices of Influence is about the people driving that change. From creators and founders to media leaders, trailblazing brands and industry insiders, these voices shape the future. Voices of Influence explores creative risks, pivotal decisions, and career-defining moments. Expect honest conversations about growth, ambition, and the shifts transforming how we connect, create, and communicate.﻿ Hosted on Acast. See acast.com/privacy for more information.