Media Intelligence
Media Intelligence
WPP Media
15/ Apr 1: Monkey Measurements
44 minutes Posted Apr 1, 2022 at 5:31 pm.
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Show notes

Kate and Brian talk about the proposed Nielsen sale and why everyone should expect to pay more for better research. Kate quizzes Brian on the latest Y Combinator class as a preview of advertisers to come, and Brian interviews Ari Paparo on the morality of ad tech tracking and digital advertising.

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Music credit: Joseph McDade