On this episode of Media Credentials, my guest is Sam Gardner. Sam is the Senior Director of Marketing and Communications for Florida Citrus Sports, the non-profit that stages the Citrus Bowl, the Cheez-It Bowl, the Camping World Kickoff game, and a plethora of other events in Central Florida. Though football might be the focus, it turns out Sam has no off-season. We talk about the year-round impact of Florida Citrus Sports, and his perspective as a journalist turned media relations guru. Plus some favorite bowl game memories, from Boomer Esiason, to Fred Taylor, and beyond.