In this excerpt from the Navigating the Unknown web event, Founder and CEO of RDB Mario Alonzo-Debout shares what purpose is, why your brand needs it, and how purpose can help your brand survive during these times of crisis.

Mario Alonzo-Debout is the CEO and Founder of RDB, an agency that helps brands to make an impact through purpose. Navigating the Unknown is an online business seminar focused on how SMBs and entrepreneurs can get back to business after the COVID-19 crisis.

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