Most likely you've at least heard (or seen a meme of) Alex Jones at some point over the past two decades, and more recently during his trial for defamation about his Sandy Hook conspiracy theories. But who is he, really? Where did he come from? And is a dangerous true believer, a con artist, a ringmaster, a manipulator, or just a soulless, narcissistic troll? We speak with Joni DeRouchie about the man behind the meme.