Manager Memo podcast
Manager Memo podcast
Len Samborowski, MBA Associate Professor, Nichols College
No Fluff Magic: Digital Marketing that Thrives
38 minutes Posted Dec 21, 2025 at 7:05 am.
Jimi Gibson is an entertainer, magician, public speaker and Vice President of Brand Communication at Thrive, an Internet Marketing Agency. Jimi uses magic metaphors to explain the principles behind successful digital marketing. A valuable, Abracadabra, listen.  Along the way we discuss – Magic
Magic Principles applied to Business
a verbal Magical Trick
the Magic Script: Connection, Curiosity, Conversion
Thrive: Digital Marketing
AI Magic
the importance of Content Clarity
and E.E.A.T.: Experience, Expertise, Authoritativeness, and Trustworthiness
0:00
38:27
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Show notes
Jimi Gibson is an entertainer, magician, public speaker and Vice President of Brand Communication at Thrive, an Internet Marketing Agency. Jimi uses magic metaphors to explain the principles behind successful digital marketing. A valuable, Abracadabra, listen.  Along the way we discuss – Magic (1:05), Magic Principles applied to Business (11:00), a verbal Magical Trick (14:00), the Magic Script: Connection, Curiosity, Conversion (18:30), Thrive: Digital Marketing (25:45), AI Magic (31:15), the importance of Content Clarity (36:15), and E.E.A.T.: Experience, Expertise, Authoritativeness, and Trustworthiness (36:45). Avail yourself to Jimi's magic @ Thrive. This podcast is partnered with LukeLeaders1248, a nonprofit that provides scholarships for the children of military Veterans. Send a donation, large or small, through PayPal @LukeLeaders1248; Venmo @LukeLeaders1248; or our website @ www.lukeleaders1248.com. You can also donate your used vehicle @ this hyperlink – CARS donation to LL1248.  Music intro and outro from the creative brilliance of Kenny Kilgore. Lowriders and Beautiful Rainy Day.