Made in LA
Made in LA
Evan Pondel
Azadeh Hawkins – Iran-Born, Punk-Inspired Hotel Designer
38 minutes Posted Jan 13, 2020 at 11:00 am.
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Photo of Azadeh Hawkins and Evan Pondel

Azadeh Hawkins was growing up in Iran during the country’s revolution in the late 1970s when her parents decided to leave and eventually move to Los Angeles. Today, she is one of the most sought after tastemakers in L.A.’s luxury hotel scene and serves as creative director of Montage International. In this episode, Azadeh talks about moving to L.A. when she was 7 years old, adapting to life in the San Fernando Valley, and leveraging her marketing roots in punk music to become a successful hotel designer.