The Value of Tourism and the message behind it has never been more important. Join Christina and Jason wrap up 2021 and nearly 80 episodes as they catch up with the Tourism Kamloops CEO.

Luv'n The Loops is about equipping locals with the tools to share Kamloops' boldly unscripted stories. On our weekly radio segment, we chat with folks that are moving the needle for the tourism economy in our city. You will be surprised who is affected by the tourism industry and which businesses are thriving because of it. Our hosts open up the weekly guests so listeners get a taste of the personal experiences of each individual. There are lots of laughs and unexpected twists and turns on each episode.Hosted by Christina Pilarski from CIPR Communications and Jason Hewlett from Radio NL.