There has been more of a trend for private luxury living when travelling. The Ultima Collection has a home for every reason and season with a portfolio of unique, luxury designed properties with services from hotels, residences, and villas to spas, and private clinics, across the hottest locations in Europe. From the sea, to the mountains, to the lake of Geneva, Ultima Collection offers all sorts of experiences for their guests. Gilles Repond, Director of Sales of the Ultima Collection recently met with Mary Steadman, Co Founder & Director of Partnerships of LURA Lifestyle. He shares his hospitality journey while also showcasing the growth of the Ultima Collection and celebrating their tagline “Where home Feels Like an Escape” through their values of authenticity, sustainability, and a personalised service which lies at the core of their identity.