Show notes
Thinking about expanding your Amazon business beyond the U.S.? In this episode of Lunch With Norm, international expansion expert Alexandra Ramirez reveals why smart Amazon sellers are scaling faster, spending less, and facing almost no competition in certain European markets.You’ll learn:- Why the UK, Germany, and France are the easiest and most profitable markets to enter.- How to navigate VAT registration, compliance, and cross-border logistics.- The truth about Pan-EU FBA and how it can help you sell in up to 7 countries with only 2 VAT numbers.- Common mistakes sellers make with EPR eco taxes, labeling, and cultural localization.- Real examples of sellers who discovered their products were already being resold overseas—without their knowledge. With over 500 million online shoppers in Europe and lower market saturation compared to the U.S., the opportunity for growth has never been bigger. Allie breaks down the step-by-step process for entering new marketplaces, from conducting keyword research to tailoring your listings for cultural differences in each country. You’ll also hear about the hidden costs and compliance traps that can shut your listings down if ignored, and how the right strategy can make European expansion profitable from day one.TimestampsThis episode is a must-watch for Amazon sellers, creative directors, and ecommerce marketers looking to future-proof their content strategy in 2025 and beyond.______________________________________This episode is brought to you by Flat World Network:Hey Amazon sellers, Norm here! I’ve just launched my new agency, Flat World Network. If your listings aren’t converting or your sales have hit a ceiling, you’re not alone. We help sellers unlock 30% more Amazon sales in just 90 days, using real strategies that work across listings, ads, and backend setup.💥 Get your FREE Amazon Audit - https://flatworldnetwork.com/ ______________________________________Sponsors:Sellerboard - https://sellerboard.com/?p=02091 ConnectCash - https://connectcash.io/ Sophie Society - Free PPC audit → https://calendly.com/sophiesociety/noa Levanta - Affiliate Shift Calculator → https://hubs.ly/Q03jnb3B0 Flat World Network - https://flatworldnetwork.com/ HONU Worldwide - https://honuworldwide.com/ Marketing Misfits - https://marketingmisfits.co/ Start. Scale. Exit. Repeat - https://www.amazon.com/Start-Scale-Exit-Repeat-Entrepreneurs/dp/B0CYWGZ6YL Join the Beard Nation at https://www.facebook.com/groups/lunchwithnorm 📌 Subscribe for weekly insights from the top minds in ecommerce, Amazon, and AI innovation.

