It is #LocationWeekly day! New episode comes with many astonishing news! Pearl Jam releasing new single via AR over the Moon, Outfront’s Valentine’s campaign that blends Instagram AR and OOH, Puma bringing hologram ads to car tops at NBA All-Star game, Uber letting seniors use their phones, Dwise partnering with Digital Element for ad targeting and IKEA letting customers use their time as currency. So go ahead and listen to Location Weekly Episode 453 and give us your feedback afterwards!