Tired of garage-sale trainings and overpromised systems? So is John Wilson. In this episode, we dive into how he's revolutionizing lighting controls education with hands-on demo boards, utility-backed workshops, and brutally honest market insights.💥 What’s Inside:Why most controls education fails—and how John’s fixing itThe myth of “easy-to-use” systems (spoiler: they’re all 90% the same)How utility-funded demo boards are changing the game for reps and contractorsReal-world training scripts, simulated callbacks, and tactile learningWhy tier-two controls companies are quietly eating tier-one’s lunchThe grassroots retrofit revolution—and how it’s reshaping the marketWhy end-user education is the blind spot in rep agency training👀 Watch now to rethink how we teach, sell, and deploy lighting controls. Connect with John: Http://www.fernhillshopworks.com/ https://www.linkedin.com/in/fernhillshopworks  Sponsor: MaxLite, maxlite.com