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Interesting Engineering
The streetlight effect: the hidden bias undermining your AI strategy
43 minutes Posted Jul 3, 2025 at 2:00 pm.
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Show notes

In this episode, we sit down with Justin Graham and Jake Dein from Barge Design Solutions to explore the real-world challenges of implementing AI in engineering. 

From avoiding the "streetlight effect" to saving clients millions through more intelligent data integration, they share hard-earned insights on why clean, connected data, not just flashy tools, is the key to meaningful innovation. 

If you're thinking about AI, this episode will show you where to start.

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