"We're working hard to enable everyone to understand each other."

When you realise that 40% of customers refuse to buy from a site that's not in their native language, you start to appreciate the value of personal understanding.

This is the story of two founders taking on a $46 billion industry, and doing so with a deeply personal human touch.

In this episode of 'Let's Talk Startups', co-hosts Nargis Jafferali and Demos Demetriou are in conversation with husband and wife duo Robert and Mariona Bolohan, Co-founders of Lotuly.

We're challenging their traditional concept of human translation, to investigate whether their startup can survive in a world that's so tech-reliant, and what makes them stand out?

Bootstrapping their growth, managing over 500 freelancers, controlling their client's entire reputations, and trying to be sustainable and personable - that's an awful amount of pressure to handle!

Can human empathy outshine the competition and bring about success for this dedicated team?

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Find out more about Lotuly at https://lotuly.com/ and follow the team on socials.

If you'd like to come on the show and tell everyone about your startup, get in touch and let's get your startup featured.

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