In this episode,  Artёm Klimkin, Founder of Linkshero, walks us through his SEO background and how he started working with link building. We dive into the specifics of link insertions, Linkshero&apos;s primary link building strategy. Artёm shares his approach to website evaluation, link insertion pitching, and finding new prospects on an ongoing basis without losing quality. We close our episode by evaluating whether or not Google&apos;s Spam Link Update had a negative impact on link insertions. Connect with Artёm on LinkedIn: <a href='https://www.linkedin.com/in/artemklimkin/'>https://www.linkedin.com/in/artemklimkin/</a>.

Artem's Background in SEO and Link Building

Website Quality Evaluation for Link Insertions

Scaling Link Insertions While Keeping It High-Quality

Finding New Prospects for Link Insertions

Google's Update Impact on Link Insertions

Image and Statistics Link Building with Stacey MacNaught

We explore the world of link building and learn about all the different approaches and methods people are using to build backlinks for websites today. We interview lots of experts including link builders, site owners, and content strategists to compare and contrast the different approaches for building backlinks.