Let's Talk Fundraising
Let's Talk Fundraising
Keith Greer, CFRE
A More Supportive Goal Strategy
30 minutes Posted Jan 5, 2026 at 11:00 am.
New Year And Goal Overwhelm
Why Outcome-Only Goals Fail
Process, Preparation, And Feedback
Rethinking Goals As Support
Introducing The Big Goal Worksheet
Behaviors Over Outcomes In Fundraising
Obstacles, If-Then Plans, And Signals
Tripwires And Recognition
Meet The Big Goal AI Coach
Free Worksheets And Coach Access
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Free Gift 🎁 Big Goals Worksheet If goal setting feels like a test you’re always failing, this conversation offers a calmer path. We pull apart the myths that keep fundraisers stuck—outcome-only targets, motivation as strategy, and the idea that discipline alone drives results—and replace them with a research-backed approach that actually holds the messiness of real work. You’ll hear how to separate what you want to change from what you can control, design if-then responses for predictable obs...