Let's Talk Amazon Advertising Podcast

Let's Talk Amazon Advertising

Matt Campbell
How do I get a higher return on advertising? Is my advertising cost of sale to high? Am I currently wasting money with my ads? And the biggest question, can my product really be successful on Amazon? Welcome to Let’s Talk Amazon Advertising podcast where we will answer ALL of these questions and much more. Whether you have never listed a product on Amazon or have years of experience, this podcast will bring you value. Week after week host Matt Campbell will bring you current tips and tricks, different advertising strategies on and off Amazon, and feedback on newly launched features by Amazon that will help YOU take your business to the next level.
Is it too late to start FBA in 2020?
Today we talk about the opportunity on Amazon in 2020. Is it too late? I will discuss why I believe there is still an incredible opportunity ahead.
Dec 31, 2019
6 min
Amazon FBA Product LAUNCH for 2020! How To Rank #1 On Amazon (No More Giveaways!?)
This approach will not only rank your products, but also make sure you stay there. So many people are still trying the old broken techniques that does NOT work anymore such as giveaways! I am going to also share with you why Amazon shut giveaways down. Needing help with your product launch? Check us out at www.optmyads.com - Use Discount Code YOUTUBE50%OFF when scheduling your consultation to get everything half priced.
Dec 28, 2019
11 min
Advertising in 2020 - PPC is changing!
IN today's episode, we discuss how advertising is making up so much real estate on Amazon. In most cases, PPC sales have now surpassed all organic sales in a specific niche. It is more important than ever to become an expert at Amazon PPC.
Dec 16, 2019
9 min
Amazon adding Social Media?
In today's episode, I am covering a awesome new feature for brand registered sellers. Posts by Amazon. This feature allows us to re-use our social media content which feeds into product detail pages with in our categories. If you haven't started using Posts by Amazon, today's podcast is a MUST.
Dec 13, 2019
6 min
Peak Season Tweaks
One small tweak that can be the difference over Christmas. In today's episode I discuss how I am managing my budgets. This is a short snip of how to manage the spend a little differently to make sure your earning the most profits over the next 2 weeks of peak season
Dec 10, 2019
3 min
Get the most from your Automatic Campaigns
In today's episode, I will walk you through 4 easy steps to optimizing your auto campaigns. We will focus on reducing waist spend, placement, and targeting.
Dec 6, 2019
24 min
My Story of Success on Amazon
In today's episode, we will discuss the my success story on Amazon. I wanted to share how I came from the 9-5 corporate grind (more like 7-7), to having success with our brand and creating our Amazon advertising agency. The life for this Amazon seller has had its up's and down's, however, the dream of success always won.
Nov 25, 2019
8 min
Keyword Types and Adequate Data
When do I have enough data to make decisions on keywords?
Nov 22, 2019
20 min
Amazon Attribution
We take a look at the new advertising feature Amazon Attribution. We discuss how big of a roll attribution can play into non-Amazon traffic to your Amazon store. You do not want to miss this as we will discuss how this tool can change the way you advertise off-Amazon.
Nov 18, 2019
7 min
Amazon Black October?
Welcome to Episode 1 of Let's Talk Amazon Advertising. Your host Matt Campbell will be talking about the latest Amazon trends as well as different advertising strategies.  In today's episode, Matt discusses the latest down trend in sales and what could be the drivers of this decline. Also, a look at some high-level strategies to help combat this dip. 
Nov 13, 2019
8 min